Role: Executive Creative Director
Sr. Art Director, Designer: Aimee DeMello
Designers: David Serrano, Richard Marazsky, Sam Toh, Elim Cho, Armando Torellini, Eric Dominguez
Website, email collector, collateral material, banners and social media marketing for the launch of Clean Week, a short form fitness routine designed to lead consumers into one of a variety of fitness program upsells.